The
first step in the process is to determine
the demographic profile of your students.
TDM uses the
latest computerized analyses to evaluate current trends in
your marketplace. We produce color-coded demographic zip code
maps showing income and educational levels, as well as an
analysis of each zip code showing those which meet the profile
of your prospects.
For
both direct mail and opt-in email, lists and zip codes that
are consistent with the average students' age, income, and educational
level are selected.
